TheWayoftheWeb is a top 30 UK Marketing blog!

TheWayoftheWeb has somehow made it’s way up to 27th in the January 2009 rankings of UK Marketing Blog compiled by Spinning Around.

Wheres the podium for 27th place? (Pic by ph-stop on Flickr)

Where's the podium for 27th place? (Pic by ph-stop on Flickr)

The list is compiled by filtering the UK-based blogs from the AdAge Power 150 (Which is now up to 941 blogs in total!). And it means I’ve moved up from #39 back at the start of January, which is nice.

For the record, it’s nice to get a bit of validation and evidence than people get some value out of what I do here – which I didn’t really imagine would happen when I started blogging.

But the main reason I’m pleased to move up rankings, whether it’s Google, Technorati or AdAge is that it may lead to more people stopping by – thus increasing the proportion of people I have the opportunity to connect and converse with.  Because it’s the comments, emails, Tweets and other connections which are the most valuable reward I can ever get from blogging (Adsense isn’t going to make me rich!).

So if you’ve ever linked, commented, emailed, tweeted, bookmarked, shared, phoned, chatted, conversed or promoted TheWayoftheWeb (or me!) in any way, then this is a public Thank You.

Thank You by Darwin Bell on Flickr (CC Licence)

Thank You by Darwin Bell on Flickr (CC Licence)

Next stop, the top 20!

Value can emerge from the frivolous thanks to the net

When colleague and chum David Cushman and I compiled The Rock Stars of Web 2.0 list on is was a bit of a tongue-in-cheek way to play with an interesting website from the company for which we both work, and on which  help with some marketing.

We thought it may turn up something interesting, but we really didn’t know what…

Voting is still continuing, but it’s already teaching us a number of things about how people are using the site, how they’re ordering information, and about how the people in question are perceived.

And it’s also starting to become a valuable resource for information. Ditto itself is a social entertainment guide to help find right signal in the increasingly noisy world of entertainment, and it allows you to add relevant videos. Which is just what has happened, started off by David!

So now it starts to be more than a popularity list, and also becomes somewhere to find the best bits of information/entertainment from those on the list. It’ll be interesting to see if it has any bearing on the voting!