project

Not long left to join twitter crowdsourcing experiment

November 5, 2009 By Dan Thornton

This Twitter crowdsourcing experiment was set up by regular 140char.com contributor Lauren Fisher over on her agency site at SimplyZesty, so here’s an explanation from Lauren herself:

Using Twitter to crowdsource the world in 72 hours.

Well not exactly the world, but England, America and Ireland at least. That’s the challenge we’ve set ourselves and we’re relying on word of mouth to make the experiment work. The project started just under 48 hours ago and was originally intended just for Ireland. It soon gained traction and buzz so we decided to roll it out to England and the US. We’ve set a limit of 72 hours on each project, to see just how quickly word can spread.

We trialled the experiment as a new way of using lists and so we could see which counties/states were the most active. We’ll be publishing links to all the lists and also producing a map showing which areas are the most active. The first results for Ireland, will be out tomorrow.

The project works through crowd-sourcing and to take part and help spread the word we’re just asking for one tweet (replacing the place name with your county/state)

Ireland “I want to get listed #TwitterCork add yourself here http://bit.ly/2C70pP

England “I want to get listed #TwitterEssex add yourself here http://bit.ly/44DRZ5

America “I want to get listed #TwitterCalifornia add yourself here http://bit.ly/40ZL4M

There’s also more info on all of the projects on our site : www.simplyzesty.com

We’re interested to see how far this project can go in 72 hours and hope that it proves the power of Twitter to any doubters out there. We also want to provide lists that will be useful to people, for example if you’ve just moved to a new area. We’re keeping our fingers crossed that the project works and we’re certainly putting the new lists through their paces!

And I’ll be asking Lauren nicely for a follow-up post to find out exactly how successful the project has been…

Delayed report on two events

January 19, 2009 By Dan Thornton

In a relunctant admission of poor timekeeping, I just wanted to share some thoughts on a couple of events I was lucky enough to attend last Thursday.

The first MeasurementCamp of 2009 kicked off at 10am, hosted by E-Consultancy. It was good to be back, having missed a couple, and it’s always great to get the chance to tackle hypothetical examples in a group and share ideas and methodologies. Plus I got to sit next to BBC Working Lunch blog/social networking star Annie Mole… The only downside was the sheer number of people present meant introductions took a hefty chunk of time and left the case study discussion in a bit of a rush.

The other event was the Every Single One of Us Powwow, held at the ICA. It’s probably the most inspirational and exciting event I’ve ever attended – partly because it can be hard to grasp every aspect of ESOOU in words, partly because of the incomparable dynamo that is Jonathan MacDonald, and also because there was a real sense of purpose in the room.

It also meant I got to see, and occasional meet, some cool virtual people in the flesh, including WhatleyDude, Alfie Dennen, and the Herdmeister himself.

In all seriousness, pretty much any one of the people that spoke on the night would have been the highlight of most other events, so having them all in one room was pretty interesting. As was a mid-presentation hug from Jonathan…

The site has more details, videos, slides, interviews and details on everything to do with esoou.

Not long left to make a contribution to Tweetgiving

November 27, 2008 By Dan Thornton

Due to the complications of time differences and my dodgy maths, there should still be time to check out and contribute to Tweetgiving, which is aiming to raise $10,000 for a new classroom in Tanzania, and is almost there – but the project only runs until 12pm (EST) on Thursday, November 27, 2008 so get in quick.

If you want to read a great post about the idea – and also what makes it such a great campaign, take a look at the always interesting and readable David Armano – What Brands Can Learn From A Turkey.