A while ago I wanted to test exactly what difference having human interaction makes on Twitter, vs Twitterfeed.
As a result:
If you’d like to see the latest news from Car Magazine: @carmagazinenews
If you’d like to see what Car Magazine’s Associate Editor is tweeting about: @carmagazinetim
Both accounts were set up on the same day, within a few hours of each other. What’s interesting is that @carmagazinetim has 147 followers, to the 130 following the news feed – yet Tim has tweeted 1/3 of the news feed total, skips days, and only follows 32 people. So feel free to message him and encourage him to get more involved!