And the word is:
twestival
London Twestival tonight…
And then I’m having a family weekend, so updates will resume properly on Monday/Tuesday next week.
Details of London Twestival 2009.
I never fail to be amazed by the Twestival movement – it seems to get bigger and more spectacular every time, and all for a great cause. And it’s grown incredibly quickly, although the earliest events were always fantastically well run and offered, with hindsight, a good idea of what might be to come…
There’s a slim chance I might get away with tweeting discretely during ‘family time, so feel free to check @badgergravling.
More details on London Twestival
London Twestival takes place on September 10th, and more details are being revealed about the entertainment for the evening – including a performance by The Hours, after their tour supporting U2.
There’s also music from One Taste and The Parks Dept, 3 DJs, a live, collaborative story from The Dreaming, free drinks, games and more.
Tickets are £15, and it’s in support of Childline, who will also be there on the night to chat about their work
London Twestival tickets are still available – I’ve got mine, so if you’re going, drop a comment below or catch me at @badgergravling if you fancy chatting on the night.
And I’m back in the top 50 UK marketing blogs…
My blogging life has taken a bit of a hit recently, as the implications of taking a new, exciting, and involved job alongside having a young son have taken a bit of adjustment – thankfully I’m getting the hang of it, as long as the trains run on time and the wifi is working!
Plus the occasional boost helps – I’ve been asked by a couple of people about possibly speaking at their events (more on this if and when it’s public), and for once I remembered to book my tickets in advance for the London Twestival.
And on another happy note, I’m back in the top 50 UK marketing blogs, as tracked each month over at Spinning Around.
Which is nice after a couple of months of seeing rankings and traffic declining to both my blogs – directly proportional to the effort/focus being put in.
Interestingly Adage, which has the overall Power 150 global ranking (Of 1053 blogs!) has dropped Google Page Rank from the metrics which power it.
Which in itself isn’t so bad, but it’s led to the Collective Intellect measurement doubling in influence on the list – and whereas Page Rank came down to a fairly open set of criteria, I’ve never managed to work out exactly why some sites do better with Collective Intellect than others in any meaningful way (I may just be missing something – let me know if I am!). And it also means that one of the few metrics which is more ‘static’ has been replaced by more ‘dynamic’ metrics – so if you want to climb the AdAge rankings, I suspect targeting the seeding and marketing side of things will have even greater importance.
Which I suppose, since we’re meant to be the best digital marketing blogs, is a good thing!
Great opportunity for start-ups at the London Twestival
The Twestival event is now a global phenomenon, but as any event grows it can be harder and harder for smaller companies to get involved – which is particularly relevant if you’re dealing with the Twitter ecosystem.
Which is why it’s great that Twestival Local London recognise this and are offering a sponsor slot for less – as long as you’re company, social enterprise or organisation with 6 or less employees, you have a Twitter account and you’re able to run a fun activity at the event on September 10th.
The best activity gets the chance to run their activity and engage with up to 1200 Twestivalees and press people for £300.
The deadline is 11pm on Monday, August 31, so submit your Twestival activity now! And hopefully I’ll see you there…